Mercy Corps [to 18 October 2014]
http://www.mercycorps.org/press-room/releases

Mercy Corps to launch Ebola public health education campaign in Liberia
Liberia, October 16, 2014
Global humanitarian agency and its partners aim to reach 2 million Liberians in six months
Portland, Ore. – Mercy Corps is mounting a community-led public health education campaign in Liberia to raise awareness of prevention practices and change behaviors to reduce transmission of the Ebola virus. In partnership with global health organization PSI and funded by USAID’s Office of U.S. Foreign Disaster Assistance, the campaign will build on Mercy Corps’ extensive community networks in Liberia cultivated over more than a decade.
“The public health messages reaching communities come primarily from untrusted sources and are not catalyzing the necessary behavior change,” says Neal Keny-Guyer, chief executive officer of Mercy Corps. “Treatment alone will not halt the epidemic. We must also ensure that Liberians know how to change their habits in order to slow and ultimately prevent the transmission of this deadly virus.”
Mercy Corps is leveraging a network of local and international organizations to identify and empower trusted Liberian community leaders to share accurate and up-to-date public health messages developed by the U.S. Centers for Disease Control and Prevention (CDC) and the United Nations International Children’s Emergency Fund (UNICEF). The campaign will focus on the prevention of transmission through good hygiene and guidance on local treatment centers…